NSR’s Satellite Capacity Pricing Index, 8th Edition finds Satellite Operators sitting at a crossroads of multiple macro-economic headwinds, external competitive pressures, and supply chain challenges, driving need for innovative strategies. As pricing stabilizes in Q2 2022, technology efficiencies, supply-demand gap and macro-economic factors trigger increasingly complex pricing negotiations.
In its Satellite Capacity Pricing Index report (SCPI7) NSR deep-dives into major aspects modulating bandwidth pricing per application, frequency band and region. Let us look into key pricing trends for the short, medium and long term. While applications and frequency bands exhibit distinct pricing trends per region, we can identify general patterns…
Video distribution via satellite has a platform lifecycle growth problem. As OTT competes for viewers with linear TV, content fragmentation pushes broadcasters to re-assess the economics of satellite distribution in comparison with terrestrial and cloud platforms. The principle of video neighborhoods’ network effects is thus challenged. Is this the end of linear TV satellite distribution,.
Satellite broadband is the one application whose mere existence hinges on pushing the limits of frequency reuse and spectral efficiency. With the proliferation of scalable HTS networks globally, broadband pricing is increasingly becoming –for better or worse– a barometer of regional and local satellite bandwidth pricing trends. Generational leaps in HTS technology modulate market price.
Historians point out that a common effect of pandemics is the acceleration of trends already underway. This concept may well apply to high-profile satcom players filing for Chapter-11 during 2020, all within a relatively short period of time; a scenario previously foreseen but precipitated by the pandemic. The emergence of LEO mega-constellations also exhibited accelerated.